Tapsi Pannu takes delivery of her new Jeep Compass in July 2019

Bollywood actress Tapsi Pannu walked in to take delivery of her new Jeep Compass at a Mumbai showroom in July 2019.
This is what she got to experience, an effort supposedly to create customer delight.
I have always stressed that the automobile companies in India, across brands have poor 'marketing' brains. If this is their level of innovativeness, it's not hard to predict why sales figure have touched a phenomenal low ever since mid 2018.
Just because songs and dance worked well for KFC and Pizza Hut, doesn't mean that similar stunts will work for automobiles.
Can't you'll guys be original and think harder? And why this selective treatment for one customer?
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P.S #Marketingpundit, #MarketingGyanology are the virtual space identities of the founder, Deep Banerjee.