Friday, 28 July 2023

Kia Seltos 2023 - ADAS feature demonstration


KIA Motors in India with its Kia Seltos 2023 has also jumped into the fray to produce more 'chapri' (squid) drivers for Indian roads by adding the automatic emergency braking feature. Earlier, it was Mahindra XUV700 who had introduced the ADAS feature. 
Every third person in the driver's seat of an expensive car as these in India is a techie. He has to embrace technology and produce FaBo Reels and YouTube videos with iPhone13 in one hand and a pizza in the other even while the car cruises at anywhere between 40 and 140 kmph. 
If the owner driver's rank in the state level engineering  entrance exam was 79,463 instead of 27,377 the probability of him trying out the efficacy of the feature seated in the rear seats or in the front passenger seat increases manifold 😡. 

P.S: Senior Kia officials who are followers of Indian Roadie and associated forums can message me and confirm if I am right in partially mapping the ideal demographic profile of users of the ADAS feature in Kia Seltos 2023.

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